JWoww’s Filthy Couture is No Match for Actual Couture

Filthy Couture could not be a more appropriate name for Jenni “JWoww” Farley’s clothing line, but what is with the grimy label names lately? First, Riche Sambora introduced White Trash Beautiful, and now this. Anyway, the cast member of MTV’s The Jersey Shore debuted her collection over 4th of July weekend at the Palms Casino Resort in Las Vegas {The Cut} – as highly fitting a place for the presentation as the name is for the clothes.

Filthy? Sure. Couture? Not so much.

In keeping with the predictability, the pieces in Farley’s  line are exactly what one would expect a loud-mouthed, over-bronzed star of a reality show to design. Some highlights include a sweetheart-necked mesh top with an overlaying, gold-patterned heart that appears to be pointing at a very specific area on the model’s body and a white-feathered corset number that looks more like lingerie than a top. In fact, it is not clear whether most of the pieces are clothing or lingerie. Now the spring collections from many a designer featured lingerie inspired looks, so if there’s any kind of silver lining here, in a roundabout way JWoww may actually be on trend. Still, while some of the outfits cover more than expected, but if you’ve seen the inventory at Frederick’s of Hollywood, you’ve seen this collection. If you wouldn’t wear anything purchased at Frederick’s outside of the privacy of your own home – well, same thing.  If you’re into train wrecks, you can catch images of the entire collection here.

While we’re on the subject, can we make the case for restricting the word couture to oh, perhaps – actual couture? Couture isn’t Juicy or Filthy, and while we love a high/low mix, throwing the word couture on a label isn’t fooling anyone into thinking the “high” part is covered.

Real couture? That’s John Galliano, whose fall 2010 couture collection for Dior debuted in a courtyard of the Rodin Museum in Paris this week. The flower-inspired line is fantastical, beyond exquisite and raking in rave reviews. By including warmer fabrics and fall accessories in addition to dark lipstick on his models, Galliano brilliantly surprises by using what is normally a spring staple to inspire a fall line and making it work. If you haven’t had a chance to see it yet, check it out here. Totally worth your work procrastination time.






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