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Style99 Fashion Blog Ranking

The 99 Most Influential Fashion & Beauty Blogs

This Is Not Your Average Top Fashion Blogs List

MAKE CONTACT

From the main index of more than 15,000 blogs, order expanded listings for top blogs and publishers. Download detailed rankings by engagement with contact information, including Twitter and Facebook profiles where available. Manually reviewed and categorized.

STYLE 99 Spring 2014 Top Publishers
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SELECTIVE QUANTITY
We started with an index of more than 15,000 recently updated fashion blogs and beauty blogs from around the world to get to the 99 listed below. Some are from first hand knowledge, others were discovered through countless hours of following blogrolls, online communities and network publisher listings. All are up to date, and focused primarily on fashion or beauty topics.
QUALIFICATION
With each update, we eliminate abandoned or infrequently updated blogs, crunch data and assign a score representative of general content quality, popularity and buzz using link and social media sharing information. The 99 most influential blogs span multiple categories: from the street and personal style of trendsetters around the world, to breaking fashion news and beauty reviews. We're all about engagement - not just the biggest numbers.
THE TOP 99
Are these the best fashion blogs? Best is subjective, but it's certainly the best measure of global style influence to date. Simply put, the Style99 is the most comprehensive, objectively measured guide to online fashion media out there. Period.

 

The Top Global Style Blogs: Spring 2014 (Published: )

99
United States


Editorial Lead: Jen Mathews
98
United States/ Sweden


Editorial Lead: Carolina Engman
97
United States


Editorial Lead: Isabella “Muse”
96
United States


Editorial Lead: Beca Alexander
95
United States


Editorial Lead: Kelly Cook & Tina Craig
94
United States


Editorial Lead: Geri Hirsch
93
United States


Editorial Lead: Maria Del Russo
92
Sweden


Editorial Lead: Isabella Löwengrip
91
Italy


Editorial Lead: Anna Dello Russo
90
France


Editorial Lead: Coline Hadi
89
Brazil


Editorial Lead: Luísa Ferreira
88
United States


Editorial Lead: Carly A. Heitlinger
87
Brazil


Editorial Lead: Lala Rudge & Maria Rudge
86
Italy


Editorial Lead: Giuliano Federico
85
Poland


Editorial Lead: Kasia Tusk
84
Switzerland


Editorial Lead: Kristina Bazan
83
Sweden


Editorial Lead: Caroline Blomst
82
United States


Editorial Lead: Tom Fitzgerald & Lorenzo Marquez
81
United States / Phillippines


Editorial Lead: Bryan Grey
80
Germany / United States


Editorial Lead: David Fischer
79
United States


Editorial Lead: Izzy Grinspan
78
Brazil


Editorial Lead: Bruna Tavares
77
United States


Editorial Lead: Michael Williams
76
United States


Editorial Lead: Jennine Jacob
75
United States


Editorial Lead: Gabi Gregg
74
France


Editorial Lead: Louise Ebel
73
Spain


Editorial Lead: Natxo Sobrado
72
United States


Editorial Lead: Kelly Framel
71
Japan


Editorial Lead:
70
United States


Editorial Lead: Caitlin Larwood
69
United States


Editorial Lead: Taylor Sterling & Caitlin Moran
68
United States


Editorial Lead: Jessica Quirk
67
United States


Editorial Lead: Karla Deras
66
United States


Editorial Lead: Maegan Tintari
65
United States


Editorial Lead: Michelle Phan
64
United States


Editorial Lead: Olivia Palermo
63
United States


Editorial Lead: Amy Levin
62
United States


61
United States


Editorial Lead: Dulce Tejada
60
United States


Editorial Lead: Keiko Lynn
59
Brazil


Editorial Lead: Bruna Vieira
58
Brazil


Editorial Lead: Thereza Chammas
57
United States


Editorial Lead: Karen Monterichard
56
South Africa


Editorial Lead: Diana Moss
55
United States


Editorial Lead: Claire Sulmers
54
United States


Editorial Lead: Phil Oh
53
United Kingdom


Editorial Lead: Nick Knight
52
Brazil


Editorial Lead: Lia Carmago
51
United States


Editorial Lead: Meaghan Mahoney Dusil
50
United States


Editorial Lead: Hannah Weil
49
United States


Editorial Lead: Joshua Kiss & Travis Gumbs
48
Brazil


Editorial Lead: Julia Petit
47
United States


Editorial Lead: Michelle Madhok
46
United States


Editorial Lead: Mindy McKnight
45
United States


Editorial Lead: Hillary Kerr & Katherine Power
44
United States


Editorial Lead: Kate Bryan
43
United States


Editorial Lead: Marlena Stell
42
United Kingdom


Editorial Lead: Catherine Kallon
41
United Kingdom


Editorial Lead: Imran Amed
40
India


Editorial Lead: Rati Tehri Singh
39
Japan


Editorial Lead: Kjeld Duits
38
United States


Editorial Lead: Gala Darling
37
United Kingdom


Editorial Lead: Yvan Rodic
36
Mexico / Netherlands


Editorial Lead: Andy Torres
35
United States/ Canada


Editorial Lead: Jake Rosenberg & Meagan Wilson
34
United States


Editorial Lead: Julie Sarinana
33
United Kingdom


Editorial Lead: Susie Lau
32
United States


Editorial Lead: Wendy Nguyen
31
United States


Editorial Lead: Heather Cocks & Jessica Morgan
30
United States


Editorial Lead: Zephyr Basine
29
United States


Editorial Lead: Anya Strzemien
28
United States


Editorial Lead: Nikki Walton
27
France


Editorial Lead: Alix Bancourt
26
Canada


Editorial Lead: Tommy Ton
25
Kenzas
Sweden


Editorial Lead: Kenza Zouiten
24
United States


23
United States


Editorial Lead: Erica Domesek
22
United States


Editorial Lead: Elsie Larson & Emma Chapman
21
France


Editorial Lead: Betty Autier
20
United States


Editorial Lead: Christene Mielke
19
United States


Editorial Lead: Blaire Eadie
18
United States


Editorial Lead: Jane Aldridge
17
United States


Editorial Lead: Ari Seth Cohen
16
United States


Editorial Lead: Matt Halfhill

The Top 15 Most Influential Fashion & Beauty Blogs (The .1%)

15
United States/ France
The visual diary of award winning fashion photographer, illustrator, and writer Garance Doré, with commentary in French and English

Editorial Lead: Garance Doré
14
Germany / United States
A daily online lifestyle magazine and news site, primarily reporting on men's sneakers, streetwear fashion, street art, toys and lifestyle items.

Editorial Lead: Pete Williams
13
United States
Fashionista is a finely curated collection of fashion news, criticism and career advice.

Editorial Lead: Lauren Indvik
12
United States
Fashion Toast covers the (often casual, minimal) style and international travels of California based Rumi Neely.

Editorial Lead: Rumi Neely
11
United States / Brazil
Super Vaidosa is the blog counterpart to Camila Coelho's YouTube beauty channels, which currently have over 2 million subscribers

Editorial Lead: Camila Coelho
10
Italy
The Blonde Salad documents the style and travels of former law school student, and current shoe designer, Chiara Ferragni

Editorial Lead: Chiara Ferragni
9
United States
Lauren Conrad leads a team covering fashion, beauty, design and lifestyle trends from her personal point of view.

Editorial Lead: Lauren Conrad
8
United States
A daily dose of fashion discoveries and inspirations, contributed by a stylist and a designer who both see the world through rose-colored shades.

Editorial Lead: Erica Chan Coffman
7
United States
Defined as a woman who ”outfits herself in a sartorially offensive mode,” Leandra Medine's Man Repeller is a witty take on topics of fashion and life.

Editorial Lead: Leandra Medine
6
Hong Kong
Hypebeast covers men's contemporary fashion and streetwear anchored by daily editorial content alongside an e-commerce store .

Editorial Lead: Kevin Ma
5
Brazil
Garotas Estupidas (Stupid Girls) was created to share fashion, beauty and celebrity news without judgment

Editorial Lead: Camila Coutinho
4
United States
Emily Schuman created Cupcakes and Cashmere to document the fashion, food and lifestyle things she loves.

Editorial Lead: Emily Schuman

Valentino Rockstud Collection

As seen on bloggers across the Top 99 and beyond. Fresh colors for spring update a personal style classic.

3
United States
A beauty 'edu-tainment' site featuring hair & makeup how-tos, nail trends, skincare, tools, obsessions & inspirations, as well as quick tips + tutorials.

Editorial Lead: Kristin Ess & Amy Nadine
2
United States
The largest independent fashion and style website in the United States, Refinery29 delivers inspiration to live a more stylish and creative life.

Editorial Lead: Christene Barberich
1
United States
Scott Schuman began The Sartorialist with the idea of creating a two-way dialogue about the world of fashion and its relationship to daily life.

Editorial Lead: Scott Schuman

Methodology

Traffic is always an indicator of popularity, but related actions like linking to stories of interest, or sharing them on social networks are a greater indicator of influence. After building our initial index of websites, a score is assigned to each blog based on link data and sharing activity across social networks. Links represent 30% of the total score, with weight placed on the number of unique linking websites rather than the number of links in general. Sharing activity across Facebook, Twitter and Pinterest represent 50% of the total score, with emphasis placed on the social actions which are more closely linked to the spread of content beyond its original source. Finally, while traffic isn't everything, it is 20% of the total score. We base the score on estimated unique visitors to a site during Q1 2014.

Research and maintenance of the Style99 (99 Most Influential Fashion & Beauty Blogs) ranking is led by for Signature9. Follow YM's updates on Google+ or LinkedIn.

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