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Spanx v. Yummie Tummie Is Fashion’s Latest Legal War

Who Will Be Victorious In the Battle of the Bulge?

The Spanx Top This Cami, one of the shaping tanks at the center of a lawsuit with Yummie Tummie

The Spanx Top This Cami, one of the shaping tanks at the center of a lawsuit with Yummie Tummie

Most court cases start with one side accusing another of wrongdoing. Fashion’s latest legal challenge starts a bit differently. Spanx, the shapewear company founded by Sara Blakely in 2000, received a demand from Yummie Tummie, a shapewear company founded in 2008 by Real Housewives of New York City star Heather Thomson, to stop selling their Total Taming Tank and Top This Cami. Yummie Tummie believed those two products infringed on patents for their signature shapewear.

So it’s a bit of a surprise to hear that Spanx filed the first lawsuit in the matter, asking a judge to decide if there’s any violation of Yummie Tummie’s patents.

“Although it was Spanx that brought the matter to the courts, Thomson is prepared for a fight. She told Women’s Wear Daily: ‘I hope [Spanx] is ready for war because I will not lie down.’ Neither Thomson nor Blakely responded immediately to a request for comment. Spanx did send a statement to WWD that said: ‘ Spanx was making shaping camisoles long before Yummie Tummie.’ ” {BusinessWeek}

Thomson already has one victory under her belt, in the form of a 2011 $6.75 million settlement from Maidenform.






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