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color trends Posts

Why EDITD’s Social Fashion Trend Monitoring Is the Next Big Thing

Why EDITD's Social Fashion Trend Monitoring Is the Next Big Thing

EDITD, a London based startup, has raised $1.6 million from the same VC firm that invested in fashion success stories like Net-a-Porter and ASOS to do something substantially different in fashion trend monitoring.

Fashion trend forecasting is a big business; the Telegraph estimates that it’s $36 billion big, in fact. For the last few years though, it’s been a market dominated by two major players.We’d say EDITD is the company to look to as the next big fashion trend behind the fashion trends.

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Trend Alert: Fashion Week Runways are White Hot

Trend Alert: Fashion Week Runways are White Hot

It’s official, for Spring 2011 white is the new black. Natural tones are the way to go year and the sensible and classy looks we saw strutting the runways at Mercedes-Benz Fashion week showcased just how red hot head-to-toe white can be.

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Pantone’s Fall Colors Are In

Pantone's Fall Colors Are In

Have you stocked up on turquoise items for spring and summer? Good, because a strikingly similar color named “lagoon” makes an appearance in Pantone’s Fall/Winter 2010 color trend palette. If you’re not one for the blue lagoon shades, fear not as 9 other colors are included in Pantone’s most recent report. From left to right […]

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15-5519 (the Color Formerly Known as Turquoise)

15-5519 (the Color Formerly Known as Turquoise)

Behold, you are now staring at the future! Pantone Color, long the official color authority for design professionals, has declared turquoise, no. 15-5519, the color of 2010. The choice, in reality, seems fitting and telling of the current signs of time: it is at once soothing and invigorating, evoking water and sky, or your next […]

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Imran Amed's Signature9

Imran Amed's Signature9
The Business of Fashion editor introduces us to his signature style items

Diane Pernet's Signature9

Diane Pernet's Signature9
Fashion blogger and film festival creator, Diane Pernet, shares nine of her favorite things

Video interview with Vogue Paris editor Carine Roitfeld

90 Seconds with Carine Roitfeld
In a Signature9 exclusive, we catch up with the Vogue Paris editor-in-chief

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