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inflated audience numbers Posts
Fashion’s Online Numbers Game: Faking an Audience
“The elfin teenager…has amassed an impressive following of 4 million readers with her blog Style Rookie.” – London’s Daily Mail on Tavi “I have no where near 4 million readers.” – Tavi Gevinson Despite a straightforward statement to the contrary, wildly inflated numbers about fashion blogs and websites abound. Sometimes the numbers come from the […]
Imran Amed's Signature9
The Business of Fashion editor introduces us to his signature style items
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Fashion blogger and film festival creator, Diane Pernet, shares nine of her favorite things
90 Seconds with Carine Roitfeld
In a Signature9 exclusive, we catch up with the Vogue Paris editor-in-chief
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