the Future of Fashion Posts

How to Make Crowd Driven Fashion Work: The Future of Fashion

How to Make Crowd Driven Fashion Work: The Future of Fashion

It’s too late to put the genie back in the bottle, but an increasing number of websites are betting on the wisdom of crowds to close the consumer gap between when shoppers are first introduced to a garment, and when they can buy it. While the exact model continues to shift and there are variations, the crowds and important investors are betting on the ability of those companies to do it.

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One Size Doesn’t Fit All: Why Custom Style Succeeds By Breaking Mass Fashion’s Rules

One Size Doesn’t Fit All: Why Custom Style Succeeds By Breaking Mass Fashion’s Rules

If you’ve ever dealt with shirt sleeves that were a little too short, or settled on a dress that was a little too tight, custom made or custom tailored clothing is an option worth exploring. Thanks to the internet, what was once an option only for the wealthy is finding its way into the mass market.

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Imran Amed's Signature9

Imran Amed's Signature9
The Business of Fashion editor introduces us to his signature style items

Diane Pernet's Signature9

Diane Pernet's Signature9
Fashion blogger and film festival creator, Diane Pernet, shares nine of her favorite things

Video interview with Vogue Paris editor Carine Roitfeld

90 Seconds with Carine Roitfeld
In a Signature9 exclusive, we catch up with the Vogue Paris editor-in-chief

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