The Latest Creepy Facebook Tool Helps You Get Free Stuff – Including Gap Jeans

Recession got you watching what you spend on clothes? Wearing the same worn-out pieces every week?

Good news! You could win one of 10,000 pairs of jeans from the Gap by going on Facebook. The social network announced Wednesday that, with the help of a forthcoming Facebook app that will be similar to Foursquare, thousands of shoppers will receive free jeans for visiting Gap stores. The first 10,000 people to “check in” on a designated day will be the winners. {Fashionista}

Privacy - increasingly difficult to find on Facebook, but look at the positive side: you'll get free jeans or 40% off in exchange!

Shoppers will have to physically be inside a Gap store to “check in,” and those who are not one of the first 10,000 but “check in” anyway will receive a 40 percent discount on a pair of Gap jeans. To put this in perspective, the Gap has just over 3,000 retail locations worldwide, so about three pairs of jeans will be given away at each store. {The Cut}

It looks like the folks at the Gap are trying to wash the logo change fiasco taste out of the public’s mouth, but apparently this is just one of many forthcoming giveaways and promotions Facebook will participate in. The Web site is gearing up to launch a “deals” program, which will be very similar to Foursquare’s “deals” program, whereby checking in at certain businesses earns you discounts for that business.

We absolutely love hearing about all the creative ways social media is being used for business purposes, and who doesn’t enjoy free stuff? It is a little creepy, though, to think about people “checking in” with Facebook – much like someone would check in with their spouse or boss at various points throughout the day. Then again, it does seem as if creepy has become Facebook’s middle name (anyone want to create a petition to change the name to Stalkbook?).

Location based social media has also already shown security risks, with one man reporting last May that his home was burglarized when he updated Twitter while on vacation, thus announcing the vacancy of his house. {azcentral} Facebook has an insecure login process that is not helping security matters, and a new Firefox plugin has made it easy to grab user logins over insecure wi-fi connections. {Valleywag}

In short, if you’re checking into your local Gap (or anywhere else) over a free wi-fi connection, there is a good chance that the busy-looking guy sitting on the nearby bench can see your password. While it might not seem like a big deal that a stranger can access your friends list, or that you’re a fan of cheese, if you use the same password for other accounts – like your email address or online banking - it can easily become a goldmine of information for stores in addition to online criminals and pranksters.

In case you’re still too enticed by the free stuff, we’ll be sure to keep you updated when a date is set for the Gap giveaway.






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