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EasyJet Mag Hit Hard

by Gabrielle Hennessey

British airline company easyJet is scrambling to cover itself after it was revealed that a fashion editorial within the company’s in-flight magazine, easyJet Traveler, was shot in a location for which the publisher had not received permission: the Holocaust Memorial in Berlin.

Memorial director Uwe Neumarker explains that permission to use the location is granted “only to projects which are related to the memorial, the Holocaust or some aspect of commemoration” — guidelines which the fashion shoot failed to comply with.

EasyJet is currently reviewing its contract with Ink Publishing, the company responsible for the editorial.  Although we’re sure neither EasyJet nor Ink intended to offend, it reminds us how important it is to stay aware of how our actions may possibly affect others.

Read the full story {The Huffington Post}


November 23, 2009

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