Kris Jenner Poses for Poise’s ‘Great Women in History’ Series

The Poise brand has chosen reality star Kris Kardashian to participate in their “Great Women in History” series expected to launch this year. The series highlights the fact that many great women throughout history have suffered from a common condition called LBL or Light Bladder Leakage. Jenner admits to her own struggles with LBL, which will affect 1 in 3 women and was inspired by Whoopi Goldberg’s work with the brand. In honor of Women’s History Month in March, Kris portrayed Rosie the Riveter, an American cultural icon.

The representation is meant to symbolize the millions of women who deal with LBL who Jenner says she relates to. “Like millions of women, I have my own experiences with LBL, but I’ve never let it keep me from living life to the fullest,” Jenner stated. “Inspired by the impact that last year’s ‘Great Women in History’ series had on women with LBL, I’ve teamed up with the Poise brand to help women understand that LBL is common and manageable, so it shouldn’t stop them from doing great things and being the incredible and accomplished women they are.”

Poise and Kris are inviting women to leave their own mark on history by visiting 1in3likeme.com to write a caption for Kris’s Rosie photograph that tells the LBL story from Rosie the Riveter’s perspective by sharing their personal stories. Additionally, for every woman that participates, $1 will be donated to the Women’s Health Foundation, an organization committed to championing women’s pelvic health issues. Each woman that submits a caption will automatically be entered for a chance to win a trip to a destination featured in the “Great Women in History” series and have her LBL tagline featured with the photo on www.mydaily.com/1in3. {Drug Store News}

Admittedly, this isn’t the first campaign that would come to mind when thinking of which product Jenner might endorse next, but we applaud her candor on a topic that’s not sexy or along the lines of normal brand Kardashian products.