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Teen Retailers Target Moms
by Nicole Hulley
Teen clothing retailers are taking a new approach to increasing sales by making their stores more “mom friendly.” Some of the changes at stores like Aeropostale and Buckle include wider aisles, softer music, and brighter lighting. Retailers believe the moves will encourage parents to take their teens shopping.
Read the full story {Budget Fashionista}
More: Aeropostale • Buckle • NewsflashAdded on September 29, 2009
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